For Kalgoorlie-Boulder businesses ready to be found by more than their followers
A lot of the people who ask me for a small business website in Kalgoorlie have been running everything off a Facebook page. It got them started. Now they want something that brings in work from people who have never heard of them.
It is a good start but a shaky place to build on
Facebook is brilliant for keeping in touch with people who already know you. Regulars see your posts. Friends share your specials. For a new business in Kalgoorlie-Boulder it costs nothing and gets you moving quickly.
The trouble starts when you want new customers. Someone who has just moved to town for a mine site job opens Google and types what they need. Facebook pages rarely show up in those results. If you are not on that first page of Google, that person rings someone else.
Then there is reach. Facebook decides who sees your posts. These days it shows business posts to only a small slice of your followers unless you pay. A post you spent half an hour on can sink without a trace.
You also don’t own the page. Facebook can change the rules, restrict your account or lock you out after a hack. Plenty of small businesses have lost years of photos and reviews overnight. Enquiries through Messenger get lost too. There is no proper form asking for the details you need to quote the job.
The same business, much easier to find and trust
A website does not replace your Facebook page. It gives you a home base that you control. Here is what a small business website in Kalgoorlie does that a page on its own can’t.
Each page is built around the words people actually type, like your trade plus Kalgoorlie or Boulder. That is how strangers find you.
You own the domain and the site. Nobody can switch it off or change who sees it.
A contact form asks for name, phone, suburb and job details, so you can quote without ten messages back and forth.
People check you out before they ring. A tidy site with your services and prices answers their questions first.
Your Facebook page stays live and linked. Posts there send people to the site and the site sends them back.
Once the site is live you can add local SEO or Google Ads whenever the timing suits.
Nothing you have built on Facebook goes to waste
Most Facebook pages already hold the makings of a good website. There are photos of finished jobs, your opening hours, the areas you cover and reviews from happy customers. I go through your page and pull out the best of it.
Photos get resized and sharpened so they load quickly on a phone. Reviews and recommendations are copied across word for word with the customer’s first name, never edited or made up. Your services, hours and service area get turned into clear pages that answer the questions people keep asking you in Messenger.
If your page is a bit thin, that’s fine. I’ll ask a few simple questions about the work you do and write the copy for you in plain English. You check it and tell me what to change.
Three places, one consistent business
Once the site is ready I link it with your Facebook page both ways. The website button on your page points to the site and the site footer points to your page. Your posts still go out to the people who follow you.
I also set up or tidy your Google Business Profile. That is the listing that shows on Google Maps with your phone number, hours and reviews. For most businesses around Kalgoorlie-Boulder it brings in more calls than anything else. I make sure the business name, phone number and service area match on all three so Google trusts the details.
If you run a home based business you can hide your street address and show a service area instead. That works well for trades who travel to customers across Boulder, Kambalda or further out. You can read more about it on the local SEO page.
Four simple steps from Facebook page to live website
Most single page sites are live within a couple of weeks. Bigger sites take a little longer, mostly depending on how quickly feedback comes back.
1
I’ll talk with you by phone or video about your business, the customers you want more of and what is on your Facebook page now.
2
I pull your photos, reviews and details across, then write clear page copy for you to check.
3
You see the whole site on a private link before anyone else does and tell me what to change.
4
The site goes live, your Facebook page gets linked and your Google Business Profile is set up.
Fixed prices, GST included, no surprises
Most Facebook only businesses start with a single page or complete website. All three include a free first year of WordPress maintenance. Domain and hosting are extra and I can sort those for you.
$880
A strong first step off Facebook, incl GST
Most popular
$2200
Room for every service you offer, incl GST
$3300
and up
Online shop, bookings or member areas, incl GST
Want to compare every option? See website design packages or affordable web design.
What Goldfields business owners ask before making the move
Have a question that isn’t covered here? Call or send a message and I’ll get back to you within one business day.
Website Design Kalgoorlie-Boulder turns Facebook pages into proper small business websites for businesses in Kalgoorlie, Boulder and across the Goldfields. Nick, who has been building websites since 1995, moves your photos, reviews and details across, builds the site in WordPress and links it back to your Facebook page. Prices start at $880 including GST.
A Kalgoorlie business keeps every Facebook follower when it adds a website, because the page stays exactly as it is. The website sits alongside it. I link the two together so followers can find your site and website visitors can find your page. You can keep posting the same way you always have.
A small business website in Kalgoorlie-Boulder from Website Design Kalgoorlie-Boulder costs $880 for a single page site or $2200 for a complete multi page site, including GST. Nick includes a free first year of WordPress maintenance with both. Domain and hosting are extra. Shops and booking sites start at $3300 on the ecommerce page.
Your Facebook reviews can be shown on your new website by copying them across word for word with the customer’s first name. I never edit or invent reviews. It is also worth asking happy customers to leave a Google review, since those show on Google Maps beside your listing and help with local searches.
A Facebook page rarely shows up when people in Boulder search Google because Google prefers websites and Google Business Profiles for local results. Facebook pages hold little text that Google can match to a search. A website with a page for each service gives Google far more to work with. The SEO page explains how ranking works.
A Goldfields business owner does not need to write the website words themselves. I ask a handful of plain questions about your work, your customers and your service area, then write the page copy for you. You read it, fix anything that is not quite right and approve it before it goes live.
You can update your website yourself after it is built because every site is made in WordPress with Elementor and you get full access. Changing text, swapping photos or adding a special is straightforward. If you would rather not, Nick at Website Design Kalgoorlie-Boulder can handle website updates for you instead.
Send me a link to your Facebook page and I’ll tell you honestly what a website would look like and what it would cost.
